Creative Jar has just launched a stylish new website for our client
West One Bathrooms, one of the UK and Europe’s leading suppliers and designers
of quality bespoke bathrooms.
Previously, their prime focus had been on print-based
marketing such as their annual brochure and advertisements in high-end
lifestyle publications, so devoting budget to a digital format was a new
concept for them. Their previous website had lost synergy with the premium look
and feel of their showrooms and advertising campaigns, so our challenge was to
design and deliver a site that not only supported the offline collateral and
brand experience, but also raised the bar, while providing a future-proofed
solution that can be extended as and when requirements dictate.
We built a bespoke CMS to enable the client to upload new
products, edit their existing product range, and create new categories when
required, as well giving them control of the Press section so new releases or
advertisements can be quickly added to the site in a variety of formats such as
on-page text with supporting images, or Word / PDF downloads.
We’re now working on a range of Phase 2 proposals to further
extend the site’s features and functionality, as well as other digital
marketing campaign ideas to further promote West One Bathrooms’ range and
services, and extend their online reach.
Have a look at www.westonebathrooms.com
and be inspired by their fabulous bathroom designs and product range. I have my
eye on this one!