I am always hammering away at our creative studio, telling them they have to use web compatabile fonts in their web designs. The implications on accessibility and SEO have always been just to big to ignore. On a recent article in Smashing Magazine I came across the term sIFR.

sIFR, or Scalable Inman Flash Replacement, is a standards-compliant way to deliver rich typographical text in a flexible manner to over 90% of web users. Not having had chance to fully read up on it yet, I cannot say if this is going to be a sucess or not, but I am keen to find out and would be fantastic if we no longer have to prevent some of creative elements having to be dulled down, due to a restriction on fonts.

For more in depth reading on SIFR - check it out here http://www.mikeindustries.com/blog/sifr/